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I'm sure you've heard the title of this post from your friends or colleagues in the past. And yes, I've been guilty of saying it myself. I never understood how anyone doesn't have 5 minutes to reply or call back.But yes, "busy" is the exact reason we haven't been updating the blog on the Amplify web...
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Yesterday, a few of us went over to a client’s office to conduct some team training on our content management system, Flow. Training clients on Flow is always the same: we briefly show everyone how it works, they exclaim about how easy it is to use, and then they shoo us out of the way so they...
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It’s back to school day here in Nova Scotia, which has some folks in the Amplify office reminiscing about our own school days. Some of us enjoyed those days, some not so much, but it seems we all agree on two things: 1. If high school was the best years of your life, you’re really not tr...
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One thing that always amuses us here at Amplify is how shy some of our newer clients can be when approaching us with technical questions. Once a client has been with us for a short time, they quickly learn that there are no ‘stupid questions’ when it comes to figuring out technology. We&...
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Pride and excess can bring disaster for a brand, especially if that disaster is unfolding on social media. The online world can be an unforgiving place, so it’s often best to minimize your risk of committing a social media faux-pas. With more and more people using social media to promote their...
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Last week, some of the Amplify team were able to attend an event that was so full of motivation and motivated individuals that we’ve created Motivation Monday on our blog just to give them a shout-out. The event, very kindly hosted by the folks at beautiful King’s Wharf, was the first jo...
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As you would imagine, working in web development gets a lot of the Amplify team labelled as geeks or computer nerds. There’s a fair amount of truth to this, and we certainly don’t see geek or nerd as derogatory terms, so we don’t really mind when people see us this way. But when we...
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This week on the Amplify blog we’ve been talking about visits to our clients’ workplaces, and today we’re looking at a client site that has undergone immense changes in the past year. We knew last winter that Dartmouth-based Survival Systems Limited was partnering with the Danish c...
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We wrote yesterday about how nice it was to drop in unexpectedly on a client and find them busier than we’d ever imagined. It was a fun surprise, but not all client visits need to be surprising to be fun and well worth the trip. Take Rooftight for example. Rooftight has been our client for fou...
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One of the strange things about working in a digital industry is that long periods of time can pass where we don’t see a client in person. We may talk frequently by phone and collaborate on projects by email, but sometimes months can go by before we able to interact in person. While this usual...
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